Neuroscience Sees Red – Insights for Public Speakers

Neuroscience Sees Red – Insights for Public Speakers

A pair of studies I caught up with recently (here and here) explored the very human reactions of men and women to the color red – as worn by the opposite sex.  It turns out that red clothing increases the desirability of the other gender.  Specifically, women find men wearing red to be “higher in […]

The Neuroscience of a First Impression

The Neuroscience of a First Impression

You’ve heard the old saying that you don’t get a second chance to make a first impression, so you know first impressions are important, and durable.  You may have heard that people make up their minds about each other within thirty seconds of meeting, or on some other equally flimsy basis.  So you know that […]

Ten Great Speaker Web Sites

If someone is thinking of hiring you to speak at their next event, it’s almost guaranteed that they will look at your web site. It will help them determine what your message is, your typical audience and what your likely fee is. First impressions are important – people will assess you based on the quality […]