David Meerman Scott Launches Signaturetones.com

David Meerman Scott Launches Signaturetones.com

David Meerman Scott is an old friend and former client (back in the day when he was developing his current mastery of public speaking and the new rules of marketing and PR — also the title of his perennial best-seller on the topic).  Now, he’s a pro in constant demand, and yet he somehow found […]

No Excuses for Not Being at the Top of Your Game

No Excuses for Not Being at the Top of Your Game

Today I’m cross-posting with David Meerman Scott, speaker extraordinaire, who was kind enough to share his experiences when he had to speak with an injury.  I contacted my friend and speaker coach Dr. Nick Morgan. “Hey Nick, I have a speaker dilemma and I could use your input!” I had a speaking engagement booked at […]

How Speakers Can Get Noticed Online

How Speakers Can Get Noticed Online

There are no shortcuts to getting noticed online.  It’s not about SEO or viral or Voodoo.  What is it about?  Let’s ask an expert, an SEO and viral expert, Arthur Tubman.  He says it’s actually all about content marketing. You see, I often get asked by clients and potential clients, both of the individual and […]

You Have to Focus

I wrote in an earlier post about the importance of making choices to a successful public career.  More bad news:  once you choose, you have to focus.  Specifically, in three essential ways. First, you have to focus on creating speaking opportunities.  But not in the way that you think.  Because professional speakers have the opportunity […]