Why is most public speaking – especially in the business world – so bad?

(This blog is based on the talk I gave at the opening of the Public Words Speaker Forum, June 11-12, 2010.) Why is most public speaking – especially in the business world – so awful?  And how can we raise the bar, which is set distressingly low.  I think there are three principal reasons.  First, […]

How to develop a paid public speaking career – IV: 3 Rules for Long-term Public Speaking Success

You’ve created both push and pull demand – you’ve wooed the bureaus and meeting planners and you’ve created a strong platform – and you’re getting inquiries.  What do you need to do to create a thriving, sustainable business?  Following are the three essentials for long-term success in the very tough business of (paid) public speaking.  […]

Basic Principles of Persuasive Rhetoric – 6

Principle VI: Persuasive communication cuts through the clutter of information overload by dealing with safety issues. Turn Maslow’s hierarchy of needs upside down in your mind. Maslow said that we take care of our needs in order, from the most basic to the more refined. So, we take care of physiological needs first — food […]