How To Develop Great Thought Leadership Ideas

How To Develop Great Thought Leadership Ideas

Over two decades of working with clients to develop thought leadership, speeches, books, brands, and thriving online communities, we’ve come up with a lot of ideas. And I’m often asked how we do it. My response is always, “We ask more questions in a day than your significant other will in a lifetime.” That’s an […]

The 10 Commandments of Presentations, Updated

The 10 Commandments of Presentations, Updated

For my last blog post of 2015, I’m inspired to update a post I did a few years back. I.Thou shall speak authentically, avoiding all marketing BS and self-serving promotion. Thou shall sound as little like an American presidential candidate as possible, not trying to promise all things to all people. II.Thou shall focus on […]

What Happens When Speeches Go Wrong?

When speeches go wrong, most often it’s the speaker who gets the blame. But a better way of thinking about the problem spreads the blame evenly around between the organizers, the speaker, and (yes) the audience. Most often, a speech goes wrong because there’s a serious mis-match between the speaker’s expertise and the audience’s expectations. […]

What’s the Most Important Thing for a Speaker to Worry About?

What’s the most important aspect of speaking for a professional speaker to develop? I get asked that question all the time by people at the early stages of their careers, people who are passionate about some idea or cause or field of knowledge and who want to spread their expertise to the world. They’re thinking […]