How to Communicate Change

How to Communicate Change

As I talk to audiences recently, and, in fact, as I get ready to talk to those audiences by interviewing the meeting planners, conference organizers, and potential audience members, over and over again I hear a strikingly similar plaint. They begin by saying, “Our industry differs from every other one you’ll talk to.  Change is […]

What About Second Impressions?

What About Second Impressions?

I posted last time about first impressions and the unconscious biases we all have.  And how it’s therefore important to become an intentional speaker – by which I mean a speaker who takes charge of not only the content of her speech, but also the unconscious dialogue with the audience. The idea is not to […]

Neuroscience Sees Red – Insights for Public Speakers

Neuroscience Sees Red – Insights for Public Speakers

A pair of studies I caught up with recently (here and here) explored the very human reactions of men and women to the color red – as worn by the opposite sex.  It turns out that red clothing increases the desirability of the other gender.  Specifically, women find men wearing red to be “higher in […]